Pre® Brands Continues to Surge, Answering National Demand with N

Pre® Brands Continues to Surge, Answering National Demand with New Direct-to-Consumer Platform

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SOURCE Pre® Brands

Chicago-based premium fresh food startup expands into e-commerce for lineup of 100% grass-fed beef

CHICAGO, Jan. 3, 2018 /PRNewswire/ -- Pre® Brands, purveyors of the world's best grass-fed beef, has launched an e-commerce store to sell its premium, hand-trimmed 100% grass-fed and finished steaks and ground beef to eager consumers across America. Pre® prides itself in maintaining the highest quality standards for all of its products, in order to bring discerning shoppers the best beef nature provides.

Unpacking Pre® Brands’ 100% grass fed beef, now shipped directly to consumers

And consumers have noticed – since its start in 2015, Pre® has been America's fastest growing beef brand*. Two years later, Pre®'s expanding in-store retail presence, largely in the Midwest, hasn't kept up with burgeoning national consumer demand – a need e-commerce will help meet. Pre® can now be purchased online at  

All Pre® beef is sourced from nutrient-rich pastures, raised with care and 100% grass fed and finished, with no added antibiotics or hormones. While Pre® products deliver on these key qualities, deemed top priority to today's highly engaged consumer, what sets Pre® apart is the full consumer experience.

"We're a group of passionate beef geeks that have scoured the globe for the best beef, and the best way to deliver it," said Pre® Founder and CEO Lenny Lebovich. "We've taken the hard work out of curation, finally making it easy for consumers to have a superb beef experience at home. We're pleased to be able to share that with more people now."  

Built on a shared commitment to consumer centricity in the historically supply-driven and commodity-minded beef category, Pre® has re-examined every step of the journey food takes and addresses even the smallest detail to bring the best quality food to consumers' plates. Unique, patent-pending vacuum-sealed packaging gives consumers superior freshness and a totally transparent, dual-sided view of each cut, so there are no surprises. Through its rigorous curation process, "Our Taste Standard," Pre® selects only the most flavorful, tender, juicy, ethically raised beef, resulting in a consistent, nutritionally strong product with a rich, nuanced taste and distinctive eating experience.

Pre® is sold in more than 600 retail locations nationwide, including Meijer, Mariano's, Heinen's, Giant Eagle, as well as online on AmazonFresh,, and, as of January 2018, at All Pre® products are Whole30 Approved and Certified Paleo and Ketogenic, further indication of the brand's stringent quality standards that have been recognized by a variety of clean, whole food diets.

For more information, and to purchase Pre® Brands' products, visit

About Pre® Brands:
Pre® Brands is a Chicago-based premium fresh food startup currently focused on bringing consumers the world's best beef. Pre® believes in using a modern approach to traditional merthods to maximize eating experience while doing what's right from health, safety, social and environmental perspectives. Through its revolutionary Our Taste Standard selection criteria, Pre® has mastered the art of providing the most delicious 100% grass-fed and finished beef in the world – which is also lower in calories and fat and higher in Omega-3's and CLA's than commodity beef, without added hormones or added antibiotics – with relentless consistency.

Available in individually packaged steaks (Ribeye, New York Strip, Top Sirloin and Filet Mignon), ground beef, two-pack hamburger patties and chuck roast, Pre® products are sold offline and online across the continental United States. To learn more, visit

* Based on data reported by Nielsen Fresh Facts. Copyright © 2017 Nielsen Perishables Group.

PRE® Brands is a Chicago-based consumer packaged goods startup focused on providing the best tasting 100 percent grass fed beef the world has to offer. (PRNewsfoto/PRE Brands)

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